Indian Overseas Bank, a public sector bank, has once again released unexpected news. Due to a "inconsiderably low" number of registrations for its mobile banking application "IOB Connect," Indian Overseas Bank (IOB) has sent an explanation call to one of its branches.
According to the letter, the branch reportedly only registered a small percentage of its overall active customer base.
According to the letter, the bank was unable to comprehend why the numbers were so low, particularly considering that the mobile banking product was operational. The branch was criticized for its "casual approach" and disregard for company directives.
In order to prevent "intentional non-performance," which could result in disciplinary action under OSR norms, the bank has given the branch seven days to improve performance. The letter went on to say that the bank would issue a "charge sheet" against the branch manager if nothing changed.
An important topic has been brought up by this letter once more: Why are Public Sector Banks unable to promote their apps without putting pressure on their employees? Why do they put pressure on workers to meet every little goal?
Millions of people have downloaded fintech apps like Google Pay, PhonePe, and Paytm from the Google Play Store.Despite not having any physical locations, these businesses have amassed millions of users through digital means alone.
Why are public sector banks unable to follow suit? Why is it necessary to exert pressure on employees? It is not a good practice to place such strain on employees when branches are already experiencing a staffing shortfall. Banks should prioritize the well-being of their employees while promoting their apps and goods via digital platforms.
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